A new look for Buzzacott
28 Oct 2025 •
Today we’re proud to share our refreshed brand and new website, designed to reflect our growth ambitions and focus on delivering clearer, more connected advice to our clients.
The update represents the most significant change we’ve made in years, and comes as clients face increasing complexity across regulation, technology, and markets. While many mid-tier firms are turning to mergers or private equity backing to compete, Buzzacott is staying independent, investing in its own growth to give clients a trusted alternative to the larger networks.
Why we refreshed
In recent years our firm has grown and evolved, but our old brand and website no longer kept pace. They didn’t reflect who we are today or where we’re heading.
Our aims were clear:
To create a sharper, more relevant identity that reflects the Buzzacott of today
To build a website that works harder for our team members, clients, and prospects
To give clients a smoother experience when they come to us for advice
To help us attract and retain brilliant people who want to work with ambitious clients
Tony Hopson, Managing Partner says, “Our firm has achieved incredible organic growth over the past few years, a testament to the trust our clients have put in us and the hard work of our people. While many of our competitors are merging, we’re proving that independence can still be a powerful way to grow. This brand refresh will give us the momentum to keep that growth going.”
“Our new identity speaks to our future. For over 100 years we’ve been defined by an innovative strategy and bold decisions which has helped us get to where we are today. Our brand refresh is another indicator that we’ll continue to lead and innovate as we grow.”
The refresh gives Buzzacott a distinctive new identity that works harder for its people and clients.
Romina Gaudiosi, Partner and Head of Marketing and Growth added, “This refresh is about making Buzzacott easier to understand and engage with, whether you’re a client, prospect, or potential hire. The previous brand didn’t reflect the energy or sophistication of our firm. The new identity brings everything together: who we are, how we think, and how we help.”
What's changed?
The new identity introduces a sharper, more flexible design system and a rebuilt website structured around client needs, offering clearer navigation and specialist insights. Updated photography showcases the firm’s people, replacing stock imagery with authentic visuals that reflect our culture and expertise.
Sustainability considerations
Sustainability was a key part of the project. All new branded materials were produced by suppliers with strong ESG credentials, with a focus on UK-based production to reduce transport emissions. We prioritised quality, practical items over single-use plastics and donated old-branded merchandise to charity.
Looking ahead
We’re so excited to share this next chapter with you. Get in touch today to find out how we can support your goals.
